Disclosure: I serve on an advisory board for Bilt. These are my thoughts and they have not been reviewed or endorsed by Bilt.
Bilt is revamping the requirements to earn status and the ways in which you can earn status. Until now, you've earned status based on the number of points you've earned from your Bilt Card spend including rent payments.
Going forward, you'll earn status based on non-rent card spend or points earned during the year. You'll also earn spend on a linked card to Bilt Dining, SoulCycle classes booked via the Bilt app, and if you've linked Bilt to your Lyft account even if the linked card isn't the Bilt Card.
2024 Status Requirements
Milestone Rewards
Bilt will continue to offer tiered transfer bonuses based on your elite status. However, they will be launching Milestone Rewards (not unlike their partner Hyatt) for every 25,000 points you earn. Right now, we don't have specifics on what will be included in these Milestone Rewards.
Points Wire Note:
In 2023, the major benefit to Bilt status was larger transfer bonuses and those transfer bonuses were amazing. However, that was the only practical benefit to earning status. Sure, you could transfer a minimum of 1,000 points instead of 2,000 points, but how many people actually transfer so few points?
Given that they've made status tougher to earn going forward, it will be interesting if that will be offset by valuable Milestone Rewards. How they handle that aspect will play a big role in how I feel about status being tougher to earn.
They at least have a history of coming up with fun promos so I'm cautiously optimistic they'll come up with something useful.
Important context: Loyalty programs are focused on creating something that 99% of society will like. If you're reading Points Wire, that places you in the 1% of credit card users. That makes you impressive, but you're also part of a small segment of their customers.
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